Become Your Community's Learning Center
For Building Successful Online Businesses

An online Harris poll found that 72% of households are thinking about starting a home-based business. 72%! What is stopping these everyday people from starting an online business?

Knowledge. Tools. Confidence.

Be the first college or university in your area to satisfy this intense demand, a demand that will increase in today's economic environment. Do more than offer "a course." Make a real and lasting impact on peoples' lives...

Do what other savvy accredited institutions are doing...

Offer SiteSell Education's "Building A Successful Business Using The Internet" course and provide an affordable e-commerce solution for all students, regardless of their age or prior Web knowledge and experience.

In 10 weekly three-hour sessions, aspiring entrepreneurs learn and do everything required to graduate with a new online business or an improved existing one.

That income-generating outcome is what makes this course so unique. Students create a Web site... and a high-potential business of their own.

"Building A Successful Business Using The Internet" delivers...

• A proven step-by-step process,
• Pedagogically sound documentation (text and video formats),
• A comprehensive suite of integrated tools (no prerequisite tech skills),
• Qualified online small business mentors/instructors who engage adult learners,
• A well-organized, clearly written syllabus, and
• Scheduled feedback and evaluation reporting.

Create A Buzz In Your Community, Too!

Enthusiastic students and instructors are the best indicators of a successful learning experience. This short 5-minute video clip demonstrates why "Building A Successful Business Using The Internet" belongs in your Continuing Education curriculum...

Other key benefits include...

• Appeals to a diverse age range (from young adults to seniors),
• Attracts larger classes than the usual Continuing Education courses,
• Assists promotional efforts to fill registration quota,
• Complements other curriculum offerings,
• Follows budget parameters for instructor's salaries,
• Stays up to date with Internet developments and the online home business industry,
• Generates favorable media coverage,
• Creates word-of-mouth marketing, which facilitates future student recruitment, and...
• Underlines your commitment and reputation for offering quality courses.

Partnering Institutions

An increasing number of accredited universities and colleges are adding "Building A Successful Business Using The Internet" to their Continuing Education course catalogue. Get current course details, along with SiteSell Instructor contact information.

How Does The Course Work?

Using current, reality-based theory, proven practices, and integrated tools, the course guides students by the hand through the process of creating a popular, income-generating business.

For their part, students need to bring to the course...

1) Motivation to create an online business based on a passion or special interest.

2) Ability to write simple text equivalent to an inter-office memo.

3) Access to a computer and Internet connection for homework assignments.

4) Availability of eight hours per week (outside of class time) to dedicate to site and business-building efforts.

The course's content is divided into 10 units, each with its own focus...

• Understanding "PREselling" (vs. "selling") -- Content Traffic PREsell Monetize concept; success examples, entrepreneurship; accessing online resources
• Brainstorming business ideas -- types of online businesses; entrepreneur/infopreneur; building on passion/hobby/experience
• Doing precise online market research -- lateral and vertical brainstorming; analyzing supply and demand

• Click here for more details about the Site Build It! tools.

  Selecting an effective domain name -- unifying business concept; searching available names; registering a domain
• Choosing an appropriate site Look & Feel -- using standard and custom templates; starting and upgrading
• Developing original site content -- outlining like a book; using online resources; studying competition; writing effectively for site visitors
• Creating Search-Engine-friendly pages -- analyzing page content; incorporating keywords; organizing content in tiers
• Incorporating PREselling techniques -- using e-mail giveaways; offering downloadable e-books; offering free online courses
• Promoting the business in multiple ways -- free Search Engine traffic (plus directories); blogging; advertising; e-zines; relationships; joint ventures
• Implementing proven money-generating techniques -- incorporating content-based ads; being an affiliate for other merchants' products/services.

The course is not about "putting up a site." It's all about building a real business.

Contact SiteSell Education

Make a lasting impact on the lives of individual students, and the overall community you serve. Add "Building A Successful Business Using The Internet" to your catalogue!

For more details about the course and how to get started, contact us online or call Don Coggan at (514) 671-9914.

About SiteSell Education

SiteSell Education partners with educational institutions worldwide to deliver industry-leading, small business building courses. SiteSell Education is a division of SiteSell Inc.

A privately held Canadian company established in 1997, SiteSell Inc. is an international provider of a proprietary, small business Web site development platform called Site Build It!, which has empowered hundreds of thousands of entrepreneurs and small businesses to build Web sites that succeed.